During tenure review, a professor’s body of published work is put to scrutiny by a panel of experts. Their goal is to assess how much new (intellectual) value you created in your field. There’s no hacking this process (the panel contacts multiple academics from your same research niche and says: “tell us honestly — and confidentially — is this guy’s work really that impressive?”). There are no points given for the fact that you always respond to e-mails quickly or built up a lot of Twitter followers.
[...]
If your hypothetical tenure committee is not impressed with the results, fire your current habits.
— ❐ Will You Get Tenure﹖ Replicate the Academic Promotion Process to Get More Value Out of Your Work
- I'd call this a productivity strategy